Google Ads Course
Course Features
- Class ModePhysical & Online
- Duration3 Months
- Project / AssignmentsYes
- Course FeesRS 30,000 (LumpSum)
- CertificateYes (Paid)
- Career GuidanceYes
Google Ads certification course: Master google ads with the
best PPC training by Tech Empires
What You'll Learn – Google Ads Course Outline
Introduction to Google Ads
- What is Google Ads and why it matters
- Benefits of using Google Ads for businesses
- Understanding where your ads appear
Setting Up Your Google Ads Account
- Step-by-step account creation
- Understanding account structure and billing setup
Exploring Types of Google Ads
- Search Network Ads (PPC)
- Display Ads
- Shopping Ads
- Video Ads
Campaign Configuration
- Network and display settings
- Location targeting and audience selection
- Basics of video ad setup
Smart Bidding Strategies
- Target ROAS, CPA, and outranking share
- Maximize clicks, Enhanced CPC, Manual CPC
Ad Extensions Mastery
- Sitelink, callout, and structured snippet extensions
- App, location, promotion, and price extensions
Ad Creation Techniques
- How to write effective ad copy
- Understanding Google Ads structure and compliance
- Creating your first live ad
Keyword Research & Strategy
- Keywords vs search queries
- Match types: broad, phrase, exact, and negative
- Organizing keywords using tools and spreadsheets
Remarketing Essentials
- Building remarketing audiences
- Retargeting strategies for better ROI
Conversion Tracking Setup
- How to track conversions accurately
- Installing conversion tags and measuring success
Reporting & Analytics
- Generating performance reports
- Analyzing data to improve results
Hands-On Practical Training
- Real-world projects and lab exercises
- Learn by doing—no theory-only sessions
- Optimize campaigns, monitor metrics, and boost results under expert guidance
Why choose Tech Empires for your google ads training ?
Enrolling in Tech Empires’ Google Ads training program means you’re investing in quality education led by real industry experts. Here’s what sets us apart globally:
Expert Trainers
Gain insights from seasoned professionals with years of real-world experience in managing Google Ads campaigns.
Comprehensive Curriculum
Master everything from foundational concepts to advanced optimization strategies, all packed into one powerful course.
Hands-On Experience
Work on real campaigns and live projects to build practical skills that make a difference in the digital marketing world.
Personalized Learning
Enjoy one-on-one mentorship and small class sizes designed to give you the attention and support you need to succeed.
Globally Recognized Certification
Receive an industry-acknowledged certification upon course completion, boosting your credibility and opening doors to career opportunities worldwide.
Affordable and Flexible
Get premium training at an affordable price, with flexible learning options available no matter where you are in the world.
Proven Track Record
Join a growing community of successful Tech Empires alumni who are thriving in digital marketing careers across the globe.
Our Student Success
